“80 percent of our customers aren’t vegan, which is exactly what we wanted” says Samantha Wasser, founder of the vegan restaurant By Chloe. ‘We knew we couldn’t be successful just targeting

‘I don’t think creativity comes in a vacuum; it’s always in response to something you know, something you’re familiar with’, says Bianca Chu, her sister, Christie, nods in agreement. The pair grew up...

“My jewellery is my identity, it’s a part of me.” says Lori Hirshleifer, who alongside her family, owns and operates Hirshleifers, the renowned Long Island department store that welcomes fashion enthusiasts

‘Jewellery is a thoughtful process’ says Miranda Levitt, a fashion branding expert based in New York, ‘it becomes a serious obsession.’ Effortlessly stylish, it’s not hard to see why a clutch of cult fashion labels rely on...

‘Sometimes my boyfriend will say ‘you look like a rapper’ - that’s when I know I’ve put just the right amount of jewellery on’ says content artist Giorgia Ascolani, ‘and my dad will ask...

‘I think providing positive female role models for young girls is really important‘ says Rebekah Hall. Co-founder of forward-thinking juice brand Botanic Lab, Hall has seen...

‘We met at Temperley 10 or 12 years ago’ says Anna Williamson, one half of the duo behind luxury silk pyjama brand, Yolke. The label’s inception came when Anna saw the the ‘beautiful fabrics’...

‘I don’t actually consider myself a jewellery person’, says Anna-Marie Solowij, co-founder of the website and Topshop concession BeautyMART, which brings together a curated…

‘I will go out of my way to track down earrings I love’ says Pandora Sykes – Sunday Times Style’s fashion features editor and founder of pandorasykes.com. Hot on the heels…

‘Jewellery is one of the things that really holds the essence of you’ says Lyst’s super-chic editorial director, Katherine Ormerod. The jewellery in her collection plots a course…

‘The decadence lies in the embroidery details’ says Poppy Dover of her collection. Flouting traditional ideas about nuptial dressing, Dover delivers pared-back, modern pieces…

In spite of an editorial CV peppered with cult names - Joseph, The Net Set, style.com - Canadian fashion writer and creative consultant Monica Ainley doesn’t fuss over trends...